A Custom Flag for Any Business
Many people don’t think they would have much use for a custom flag. Everyone usually assumes that their only use is for outdoor flag poles, which is a common misconception. Custom flags come in a variety of shapes and sizes, which allows for at least one style to work to use for your business, event, or even as a decoration piece.
Our standard 3×5 custom flags are typically used on flag poles outdoors or inside on walls, patio decks, porches, doors, etc. These are more common for residential use than by businesses. Clients typically include students from universities, car clubs, alumni, school clubs, fan clubs, etc.
For businesses, the most common custom flags include our feather banners, which are also referred to as feather flags. These are windless style flags that stay open regardless of wind. By far, our most popular style among all of our advertising flag styles. Teardrop flags and rectangle flags would follow in popularity after our custom flags.
A swooper flag (aka flutter flag) is a variation of a standard feather banner that requires wind to stay open. With wind, they look great since the whole body of the flag banner moves, but without wind, they look very messy since the flags collapse. Regardless of this downside, this style still tends to be fairly popular with auto dealerships, and it remains a top of the list of sold items under our auto dealer supplies.
Custom Flags Specifications
Our banner flags are made of a 110GSM polyester material. For single-sided flags, this weight allows for a good bleed through to the backside and also produces vibrant colors. The darker your colors are, the better your bleed-through will be. Darker colors include black, blue, yellow, red, green, and etc. Learn more about single-sided vs double-sided custom flags.
Double-sided custom flags will have an overall weight of over 10oz. We’ll print a front and backside of your flag, and then sew them together with a 100% vinyl block-out in the middle. The weight of the finished flag will vary from 1lb to 3lbs, depending on the size and style you choose. This flag style is the most popular style and also always recommended.
Is the Double-Sided Flag Really Worth it?
The image above shows the back of a single-sided feather banner flag. If you pay close attention to the flag, you can see that the graphics are backward. This is because that is the back of a single-sided flag.
In that particular flag design, it doesn’t matter much that everything is mirrored, its main purchase is to lure you in with the picture. If this was a flag with more text or an important slogan or date, then you’d want both sides to be easily readable. For this reason, double-sided custom flags are always recommended. You can target traffic from both sides and not have to worry about which way the wind is blowing during busy hours.
Our custom feather flags are our most popular style under our advertising flags. The feathered shape and variety of available sizes are what make this a favorite. For indoor use, you can use our lightweight 8ft feather flag kit, which only weighs about 5lbs with the flag pole and ground stake. For outdoor business use (on sidewalks or parking lots), our 15ft feather banner flag kit is the best (8 to 10lbs). Oh, yes, they do go bigger! For outdoor festivals, sporting shows, concerts (Coachella, EDC, Burning Man, etc), and other large events, our 17ft feather flag kits will make your events sponsors, booths, or products stand out.